Almost 10 months ago on a clear Sonoma County Saturday we hosted our first Sparrow Pop Up Shop and so many of you came out and celebrated, shopped, and suppo...

Two questions we often get asked are:  What is a fashion truck and why did Sparrow choose to launch a fashion truck? A fashion truck is simply a fully outfit...

“Style is a way to say who you are without having to speak." - Rachel Zoe Last night I asked my 6 year old daughter to choose which of two things would be wo...

Do you have a dream? A passion? That little thing that keeps nagging at you from the corner of your heart. That little thing that seems to be getting bigger ...